What To Make of the November Retail Trade Report

ADVANCE MONTHLY SALES FOR RETAIL AND FOOD SERVICES, NOVEMBER 2022 

Advance estimates of U.S. retail and food services sales for November 2022, adjusted for seasonal variation and holiday and trading-day differences, but not for price changes, were $689.4 billion, down 0.6 percent (±0.5 percent) from the previous month, but up 6.5 percent (±0.7 percent) above November 2021.

Total sales for the September 2022 through November 2022 period were up 7.7 percent (±0.5 percent) from the same period a year ago. The September 2022 to October 2022 percent change was unrevised from up 1.3 percent (±0.2 percent).

Retail trade sales were down 0.8 percent (±0.5 percent) from October 2022, but up 5.4 percent (±0.7 percent) above last year. Gasoline stations were up 16.2 percent (±1.6 percent) from November 2021, while food services and drinking places were up 14.1 percent (±3.0 percent) from last year.

The biggest losers for the month...

• Department stores
• Furniture & home furn. Stores
• Motor vehicle & parts dealers
• Building material & garden eq. &
• Electronics & appliance stores
  

Moderate Losers for the month...

• Non-store retailers
• Sporting goods, hobby, musical instrument, & book stores

There seems to be a bit of concern, as the sales rate fell more than anticipated. How much is seasonal and how much is consumers pinching pennies? 

• We knew, or should have known, that Motor Vehicles were slowing, especially in the used car market, with lower prices. 
• Building materials, etc. would seem likely to slip this time of year.

When we consider this release as being current dollars and then adjust for real dollar purchases... the line has been fairly flat for several months. Compared to last year in "inflation adjusted" dollars, this month is -0.2%. 

Of course, we must always remember that data may be adjusted in following months, as more data becomes available. So everything I have mentioned is based on incomplete data. Not very helpful, in my humble opinion, but the best available information. 

I don not understand the hoopla around this report.